You don’t want to be left out!According to Parallels® SMB (Small and Medium Businesses) Cloud Insights for Global Markets 2016™, the market for Cloud services is expected to grow to $125 billion by 2016, with 67% comprising of business applications and Infrastructure-as-a-service (IaaS).
Adopting CBS seems to be the default way forwardThe biggest impact by switching to CBS comes from the savings of upfront capital investments. CBS offers cost and efficiency benefits to businesses, both large and small. The initial concerns of security, privacy, performance and availability have now been assuaged. The key areas spanning any CBS include the end users, service providers and infrastructure providers. By moving to CBS, businesses are mitigating their risk associated with hardware obsolescence and environmental control hassles.
Overcome traditional hurdles to deploy services and reach marketsCloud based services help SMEs devote more manpower, time and money to run competitively against large enterprises, by diverting capital IT spending towards areas like marketing and innovation. They allow SMEs to achieve their goals on a much larger scale and at a much lower cost. Increasing brand awareness and market visibility, areas which were the playgrounds of big businesses (read: Fortune 2000), was one of the biggest hurdles for smaller companies. Now cloud computing has come as a great equalizer. The spread of social media in marketing and sales activity has been one of the greatest showcases for using CBS.
Take your Pick of Vendors; they are just a click away!Today, the Cloud based services market is already a busy place with many sellers and a growing number of buyers. Giving SMEs the ability to pick and choose a provider based on their needs and budget. The key areas where smaller businesses can gain competitive advantage or even narrow the gap with large enterprises are Business Applications, Collaboration, Communications, Cloud Data Analytics, Social Media etc.
Technology is no longer a differentiatorAs we speak, technology is continuously changing; mostly for the better. Technology is no longer a differentiator between the have and the have-nots. Rather, it has become a great leveler, giving SMEs the ability to thrive; to challenge; to be among the best.
Quiet but persistent and firm, she assists Sunil to manage the Services division.